Sofort is an online bank-transfer payment method that originated in Germany, was acquired by Klarna in 2014, and is currently undergoing brand integration into Pay Now by Klarna. We outline why, in the Spanish market, Sofort should be approached as a transfer option within the Klarna product lineup rather than reviewed as a standalone method.
Sofort is a payment method in which the consumer approves a transfer via online banking authentication; it was acquired by Sweden's Klarna in 2014 and is now a brand undergoing integration into Pay Now by Klarna. In the Spanish online payment market, where cards are the norm and the bank-backed shared service Bizum is growing rapidly, the space occupied by Sofort-style bank transfer is limited compared with German-speaking markets.
Accordingly, adopting Sofort as a standalone method solely for the Spanish market is hard to recommend, and a more realistic approach is for merchants also targeting German and Austrian customers to include the transfer option when adopting the Klarna product lineup. Check the full product lineup, including pay-later and installments, together on the Spain Klarna page.
Under the Sofort method, the consumer selects their bank at checkout and approves the transfer through online banking authentication; it is currently in transition, being absorbed as the Pay Now transfer option within the Klarna checkout. The approved and transferred euro (EUR) amount is collected by Hecto Financial, converted, and then settled to the merchant in Korea.
When reviewed through Hecto Financial, coverage is likely to be defined not as Sofort standalone but as a transfer option within the Klarna product lineup. Actual eligibility and terms (settlement cycle, fees, currency options) vary by industry and transaction structure, so confirmation with our sales team before contracting is required.
※ This section describes the general support process and does not guarantee actual integration eligibility for any specific merchant. Please consult with us to confirm the exact scope of support and fees.
Confirm contract eligibility based on domestic (Korean) business status
The integration method and priorities differ depending on your online sales channel mix—own store, open marketplace, mobile app, etc.
Advance confirmation is needed on whether your business falls under a restricted category per Sofort's merchant policy
Confirmation is needed on compliance with EU payment regulations such as PSD2 and SEPA (see official sources below)
Funds transferred via Sofort (Pay Now) are collected by Hecto Financial in euros (EUR), then converted and settled in whichever currency—USD, KRW, or JPY—was chosen under the contract. Since transfer-based payments handle refunds through a separate return transfer rather than a card chargeback, please confirm the processing deadline and procedure for refunds under the EU's 14-day right of withdrawal against the Klarna product lineup's terms.
The Hecto Financial team will help you review the right combination of payment methods for the Spanish market.
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