paysafecard, paid for with a PIN purchased in cash rather than a card, connects Romania's remaining cash-friendly consumer segment to online sales. Here is the scope of support and requirements to confirm for Korean merchants.
Even as the shift to cards and wallets accelerates in Romania, a sizable segment of consumers remains who are used to cash or reluctant to enter card details online. paysafecard, operated by Paysafe Group, is a prepaid voucher paid for with a 16-digit PIN purchased in cash at a retail outlet, filling this gap by enabling online payment without a card or bank account.
It pairs especially well with the gaming, esports, and digital content categories, which are showing clear growth in Romania. In a market with frequent small repeat payments and a mix of unbanked users, paysafecard can be virtually the only channel for accepting cash users in digital product sales, where cash-on-delivery is not an option at all.
When a consumer enters the 16-digit PIN of a paysafecard purchased in advance at a retail outlet into the checkout screen, the amount is deducted immediately from the voucher balance, and no card number or bank account information changes hands. Given the prepaid nature of the method, chargeback risk is low, but the rules for handling overdraft payments or partial refunds differ from general cards, so advance confirmation is needed. Funds are collected by Hecto Financial in RON, converted, and settled in the contracted currency.
Through Hecto Financial integration, Korean merchants can consider paysafecard payments across several European countries, including Romania, at the same time. Support availability may differ for categories outside gaming and digital content, so confirmation before signing a contract is needed.
※ This section describes the general support process and does not guarantee that integration is actually available for any specific merchant. Please confirm the exact scope of support and fees through consultation.
Confirm whether a contract is possible on the basis of a Korea-registered business
The integration method and priority differ depending on your online sales channel mix, such as owned storefronts, open marketplaces, and mobile apps
Advance confirmation is needed as to whether your category falls under the merchant policy restrictions of the PaySafeCard operator
Confirmation is needed on compliance with EU payment regulations such as PSD2 and SEPA (see official sources below)
Funds deducted from the voucher are collected by Hecto Financial in RON, converted, and then settled to the Korean merchant in the currency chosen under contract—USD, KRW, or JPY. Given the prepaid nature of the method, refunds may follow a process different from card cancellation (such as a refund to a paysafecard account), and for digital content delivered immediately, there is an exception under which the EU's 14-day withdrawal right lapses if the consumer consents—so it's a good idea to state this clearly in the terms.
The Hecto Financial team can help you review a payment method mix tailored to the Romanian market.
Contact us